trends

Taking cover in counter culture



Levis 505

I’m so conflicted about LFW! I’m forever being told by brands that consumers don’t care about catwalk coverage. They want fashion that they can relate to and often don’t even realise it’s Fashion Week. (more…)



Church’s changes



Church's aw16 campaign by Lachlan Bailey

I’ve no clue who’s the creative eye behind these new Church’s advertising images (photographer is Lachlan Bailey) but I noticed they’d ramped up their branding a while ago and it’s much cooler and definitely younger. (more…)



Perfect pairing – Red Wing and Nudie



Red Wing boots for women and Nudie Jeans

After a long hiatus I’m finally revisiting Nudie jeans. I used to wear Nudie a lot, back in the early days of skinny jeans, when you couldn’t prise me out of my Super Slim Kims. When they stopped making those, I moved on, by then to boyfriends, eventually slipping back into my default 501s.

But Nudie is back on my radar (more…)