Breakfast at Bicester Village for the British Designers Collective
The third and best yet incarnation of the BFC’s British Designers Collective pop-up shop has finally arrived at Bicester Village. A gaggle of press and bloggers got the 9.07 from Marylebone, arriving at a country-house-with-a-twist store stuffed with the best of contemporary British fashion. Following speeches by Value Retail’s Desiree Bollier, British Fashion Council chairman Harold Tillman and British Designer Collective spokesperson Alexa Chung (in Bella Freud’s classic Je T’aime Jane sweater), we were let loose on the rails of Preen power dresses and Jonathan Saunders knits. (more…)