So much for super-brands shying away from obvious logos, Louis Vuitton recently launched this Vivienne bag (£2,880) with a can’t-miss-it brass logo closure. I’ve taken a secret shine to it as the rest of the bag is neat, clean and understated. Buy it here.
UPDATE: And here’s Alexa Chung with hers…
Is this the first time illustration has been used in an etail context? To sell actual product? Probably not, but I love the idea. Especially when used by Topshop US in association with Shit Bloggers Wear. The high street retailer asked Cecilia Doan to illustrate its new season hero pieces based on her satirical Tumblr blog, Shit Bloggers Wear. Nice one whoever came up with this one…
‘The animal print sweat’
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The Liberty London printed canvas accessories that were universally loved at the Liberty AW13 press day have just landed in store. In good time for back-to-school season, not to mention Fashion Month, we have this fine array of pochettes, wallets, tech-cessories and tote bags to accompany us about each any and every kind of business…
Liberty London tote bag, £295
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Branded content is all the rage now, from etail sites with blogs and themed edits, to fully-formed in-house magazines from brands like Topshop, Acne and Cos. Levi’s Made & Crafted has gone about things in a different way, as guest contributor, LSN Global retail editor ALISON BISHOP reports… (more…)
