Pieter Mulier to Maison Alaïa



Pieter Mulier creative director Alaïa ss22

Some exciting news on the designer front. Pieter Mulier, the one-time secret weapon of Raf Simons (who can forget his stand out supporting role in Dior & I?) has been appointed creative director at Alaïa.

This sounds like an excellent appointment, with Mulier promising to retain Azzedine Alaïa’s “legacy of celebrating femininity and placing women at the heart of creation”, hopefully with a modern hand. I imagine Richemont will expect a big ROI with fulsome collections of clothes, accessories (and maybe even beauty?) but hopefully they can also find a way to imbue some of the slower pace Alaïa was known for with his ‘it comes when it comes’ schedules. (more…)