High-low fashion: H&M X Eytys is selling out fast



H&M X Eytys collaboration

The H&M group really is killing it on the high street imo. COS, Arket and & Other Stories are my current high street go-tos for perennial pieces with a fashion edge that aren’t going to date by the time I’ve hung them up.

H&M has just created another winner with its H&M X Eytys collab of unisex shoes, clothes and accessories that just launched last week. It’s a pretty tight collection of streety chinos, boxy tees and the signature Eytys sneaker – in fact, lots of the best bits have already sold out online. (more…)