Quote of the day: Sarah Doukas on the rise of Insta-models
“The looks are obviously still first and foremost, but if you have two girls who are both perfect for something, without a shadow of a doubt the one with the [bigger] social following would win the job,”
Sarah Doukas, talking about the rise of Insta-models in the Financial Times. Her agency, Storm Models now displays a live feed of its model’s social stats on the site…
Further reading: Check out my #longread post on the same subject from February 2015….