Louis Vuitton menswear is really going for it on the streetwear hookup front. I wasn’t that crazy about the Supreme collab, it seemed a bit heavy handed, but the latest collaboration for pre-fall 2017 with Fragment Design is more my bag.
Fragment Design’s Hiroshi Fujiwara was quite the menswear god in the early 90s, preempting the likes of A Bathing Ape with his Goodenough tees and fashion-music-skate sensibility. Having lived in London in the 80s, befriending Malcolm McLaren and Vivienne Westwood, he then moved to New York, soaking up the nascent hip-hop culture. He subsequently took this street energy to Tokyo, cementing a longlasting streetwear aesthetic that prevails today.
Louis Vuitton’s Kim Jones is obviously a fan, if you look at his trajectory he’s heavily influenced by Fujiwara and his street-luxe approach. Louis Vuitton’s Fragment Design collaboration is mostly monochrome, a capsule collection of varsity jackets, typographic tees, bags and accessories that take me right back to Harajuku circa 1993. Also, how cute is the hat? There’s a Louis Vuitton X Fragment Design pop-up shop at Harrods until May 21st. It’s a menswear collab, but one hopes the sizing might veer to Japanese proportions…
WORDS: Disneyrollergirl/Navaz Batliwalla
IMAGES: Louis Vuitton X Fragment Design
NOTE: Some posts use affiliate links and PR samples. Please read my cookies policy here