On Acme BOY and the T-shirt economy



Acme BOY The Birth of Punk and Anti-Fashion 1975-1985 by Phil Strongman Cover

Just finished reading an early copy of Phil Strongman’s Acme BOY: The Birth of Punk & Anti-Fashion 1975-1985*. It’s a riveting read with Strongman’s straight-shooting yet humorous tone giving us plenty of insider intel on the fashion and retail landscape of London’s legendary punk power players – Acme, Boy, SEX et al.

I enjoyed this little lesson on T-shirt economics. A tee is an easy thing to make and sell, is cheap as chips, yet it lends itself to all manner of self-expression. As he says here, if you’ve got the right attitude, a T-shirt can be your entire outfit. Very punk. (more…)