“We’ve been living in a world where packaging equals luxury. Now packaging equals waste. People don’t want it any more.” REN CEO, Arnaud Meysselle.
A radical shift is happening in beauty, fashion and, well, lifestyle generally. As REN CEO Arnaud Meysselle points out in The Guardian, consumers are waking up and smelling the (artisanal, transparently produced) coffee in a bid to live more considerately…
Which brings me to a panel event I’ll be moderating in a couple of weeks at The Pilgrm Hotel in Paddington. ‘A Just Cause’ brings together REN’s Arnaud Meysselle (of the above quote), Workshop Coffee CMO Richard Frazier, and Grenson owner and creative director, Tim Little to discuss their takes on cause and purpose and what they’re doing to champion the movement of responsibility.
To RSVP (it’s free) or for more info, click here. And if you have any Qs for the pannellists, please leave them in the comments!
WORDS: Disneyrollergirl / Navaz Batliwalla
IMAGE: Jacques Henri Lartigue
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