Quote of the day

“Essex is very on trend at the moment, isn’t it? It’s Essex chic. I can see it translating up north and in the rest of the country.”
House of Fraser buyer, Louise Bailey on the new TOWIE fashion line by Billie and Sam Faiers, launching at House of Fraser on Tuesday

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10 Responses to Quote of the day

  1. Just vile, I shan’t be buying a thing!

  2. This comment is so offensive, “I can see it relating up North.” In other words speaking for some equally as vile liverpudlian/ newcastle style offensives, just heap the whole country into one tacky pile, buyer for HOF.

  3. Rita says:

    I’m not from the UK, so I do not understand what you mean…
    What is Essex chic?

  4. FashionClout says:

    Don’t worry ladies..it’s only House of Fraser, the home for the sartorially challenged


  5. Disneyrollergirl says:

    Ouch, that comment certainly hit a nerve…Rita, ‘Essex chic’ refers to girls from Essex on the outskirts of London who have a particular style but in this case, more specifically to a popular TV series called The Only Way Is Essex. These two stars have brought out a clothing range which is being sold in House of Fraser stores. The ‘Essex’ style is not generally thought of as aspirational, but the buyer knows it will appeal to a certain customer who might aspire to be like these TV stars.

  6. Rowena says:

    Good Lord – NO

  7. bird parker says:

    yes, this is what english non-designer fashion has come to, aspirations of the plastic-fantastic, cheap trash brigade. give me strength… what’s next, an underwear line by working girls?

  8. Duck says:

    Time to boycott House of Fraser?

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