UK prom style – it’s all about the boys
Some interesting info just arrived in my inbox from Debenhams on the rise of the UK ‘Prom kings’. According to Debenhams, boys are spending 24% more on Prom prepping than last year, although still not as much as girls. While Prom has been a big deal in America for, well, ever, it’s only really taken off in the UK in the last 10 years. But jeez, has it taken a long time for retailers to catch on. (more…)
