What Moleskine did next
Moleskine is for the Paperchase addict who grew up but never stopped loving stationery. Along with the library-leisure trend, the current stationery obsession is another parallel to the digital revolution. Technology freaks like paper too! Moleskine has been slowly building its empire with expensive beautiful, no-frills products. Here are some of my favourites:
Bigger A4 hardback notebooks and sketchbooks
iPad cases. These are great as you can position your notepad on the left or right, depending on whether you’re left or right-handed. I spotted one first in a meeting with the unstoppable Chris Morton from Lyst and have been looking out for them ever since (only compatible with first generation iPads though).
More Moleskine stationery porn here.