Samira Nasr is the new editor of Harper’s Bazaar U.S
Exciting news for the five people left in the world who still care about fashion magazines. Samira Nasr, formerly executive fashion director of Vanity Fair has just been announced as Editor In Chief of Harper’s Bazaar U.S, succeeding Glenda Bailey.
Why this is interesting…
Bailey has edited Bazaar for 19 years, with a strong focus on A-list celebrity. While I admire Bailey hugely as a person, I feel that now is a good time to switch up the Bazaar editorship. Nasr has a more socially relevant world view and a les showbizzy fashion aesthetic that I love. (Check her Insta here.) With responsibility for the website as well as the print mag, I think she will bring a freshness needed to entice a new audience.
We’re in the throes of a huge shift in terms of cultural representation in fashion, beauty and media. Nasr is a ‘woman of colour’ dedicated to seeing this shift through to a more global representation on the pages of Bazaar. We all know this is sorely needed. Despite the precarious financial position of the magazine business, we are ready for some risk taking and Nasr is willing to take on the challenge, if her welcome speech is to be believed.
She also has great personal style and a killer T-shirt collection.
I’ve been reading Bazaar since the days of Liz Tilberis bringing in David Sims et al to shake things up in the early 90s. That felt like a brand new era. Maybe this could do the same?
WORDS: Disneyrollergirl/Navaz Batliwalla
IMAGE: Samira Nasr
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KSL
10 June, 2020 @ 1:47 pm
I haven’t read Harper’s Bazaar in years – too much celebrity culture. What a great choice and change this will be, and hopefully will make the magazine relevant again.
Disneyrollergirl
10 June, 2020 @ 8:42 pm
Agree! They have great shopping pages but I feel there could be so much more culturally relevant stuff.
Susan Blakey
10 June, 2020 @ 10:49 pm
I’m with KSL, so tired of all the celebrity focus. This is welcome news!