Bigging up the bloggerati



Summer 09 will surely go down in history as the season when fashion blogging tipped over into the mainstream. Never have I received so many emails inviting me to blog events, asking for a soundbite or sending me links to big-up-the-bloggerati articles. Today’s Business of Fashion alerted me to an insightful article in The Times that suggests if brands don’t embrace bloggers sharpish, they’ll almost certainly get left behind.

Also out today is the Blogger Vision Q & A I took part in, organised by FTape, the online fashion industry resource. Have a good read on what me and some fellow bloggers (including Style Salvage Steve, Liberty London Girl, Rebekah Roy, Kingdom of Style, The Coveted and Frock Writer) have to say on all things blog and fashion-related.


Waiting and waiting…




Dear September 10th. Could you hurry up and arrive already please? I have allocated the entire day to fashion and Vogue’s Fashion’s Night Out and have already pencilled some appointments in my Hello Kitty Smythson diary. I’m definitely making the Gap pop-up shop in Carnaby Street my first stop-off to see what visual delights Garance Dore is going to magic up with her photos, illustrations and limited edition T-shirts (above) and I’m planning to end the day at COS to take advantage of its free champagne and late closing (it’s open ’til 11pm). Then I will spend a good while at Liberty where all theseevents are taking place including an Hermes scarf-styling workshop from Vogue’s Emma Elwick (she who styles their phenomenal More Dash Than Cash pages).

Then I need to find time to watch Lucinda Chambers zhuzh up the windows of the Giorgio Armani windows in Sloane Street (6.45pm, 37-42 Sloane Street, SW1), witness Kate Phelan in action styling a Vogue shoot at Chanel on Bond Street (173, New Bond Street, 7-8pm), sample the exclusive black ice-cream from The Icecreamists at Selfridges (400 Oxford St, W1), watch Jourdan Dunn styling Topshop shoppers (8-9pm, Topshop 216 Oxford Street, W1) and help Rupert Sanderson with his giant shoe installation (33 Bruton Place, W1).

As if Thursday 10th won’t be mad enough, Oxford Street has decided to piggy back on the occasion with its first ever High Street Fashion Week starting today. Frankly, I’m right behind it. Let’s pick this economy up off its feet!


Don’t fret my pet



Marc by Marc Jacobs has done a back to school collection but there is not a tie or satchel in sight. Instead we have a rainbow of leather hoodies, Liquorice-Allsorts-coloured stripy leggings and a mad character called Miss Marc created by illustrator Will Broome. Miss Marc’s catchphrase, ‘don’t fret my pet’ is designed to encourage us to keep our peckers up throughout the recessionary gloom and has been slapped on bags, tees and umbrellas. Prices are suitably ‘haute-street’ with the leathers clocking in at an agreeable £300-ish.







While simultaneously eyeballing the collection and sampling a selection of Laduree colour-coordinated Marc-aroons, my gaze couldn’t help but stray to the books lining the shelves. Anyone know the id of the Rauschenburg one? I was also tickled to hear Lisa Lisa & Cult Jam pumping through the speakers. If anything is guaranteed to take me back to my schooldays, that tune is it.