Miss Selfridge introduces the three-way collab
Another day, another seen-it-before high street collaboration, or so I thought. But when I rocked up to the Hed Kandi for Miss Selfridge launch I got a pleasant surprise. There in front of me was a new idea! I kid you not, Miss Selfridge has embraced an original take on the collab theme – hooking up two brands that genuinely have the same audience via an illustrator rather than yet another celebrity-in-inverted-commas. The three-way hook-up, it’s the future I tell you!
Do I sound jaded? I guess I’m just a little bit over the bandwagon-jumping of the ‘Fearne Cotton/Peaches Geldof/insert any other name here designs exclusive collection’ ilk, complete with predictable interview quote of ‘I couldn’t find anything I wanted to wear so I designed my own’. Snore. Instead, we have the creator of Hed Kandi’s iconic club babes (you know the ones, their almond eyes and lithe figures are all over the London Underground) designing a collection with the Miss Selfridge team inspired by the girls on the
record CD covers.
21 July, 2009 @ 12:32 pm
I liked the look of these dresses but read somewhere else that the fabric was really cheap??
Posh swaps clothes swap
21 July, 2009 @ 1:58 pm
great collection. I am loving the colours and patterns, probably not something I would wear though.
21 July, 2009 @ 2:13 pm
I'm liking these — they could definitely be worn right by some people. Of course, I'll have to see others flashing their lady parts at me on their blogs, but what else is new?
Liberty London Girl
21 July, 2009 @ 7:44 pm
Obviously waaaaaayyyyyyy too old for this. but, yes, a neat idea LLGxx
22 July, 2009 @ 7:03 pm
I really love the image that comes with it, it's sort of Barbie/Bratzy which is how I imagine the dresses to look.
Top Bird @ Wee Birdy
22 July, 2009 @ 10:48 pm
See, you make it all sound quite OK … meanwhile, I've never quite recovered from my initial horror! I guess I'm out of the target demographic though…
23 July, 2009 @ 12:19 pm
ooooooo me likie!