illustration

Sonia Rykiel AW13 ad campaign



Sonia Rykiel has had a complete reboot under new creative director Geraldo da Conceição. For starters I think this AW13 ad campaign looks really fresh and strong – I love the use of illustration. Photographed by Mert Alas and Marcus Piggott, styled by Marie Chaix and modelled by Sam Rollinson, with art direction by m/m Paris, the inspiration comes from 1950s and ’60s advertising posters.
Sonia-Rykiel-AW13-campaign (more…)



Video picks: Fred Butler, Leutton Postle, Kenzo



A clutch of charming and colour-drenched fashion vids for your pleasure. Kalaidoscopic, shimmering patchworks from Leutton Postle Aw13, Mat Maitland’s illustrative, jungle-fest for Kenzo Resort 13 and Saga Sig’s mesmeric, pastel-hued dreamhouse for Fred Butler AW13

Enjoy!

LEUTTON POSTLE

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Buy it now: Posh pyjamas with a twist from Poplin



OHHHHHH! How fun are these posh pyjamas with a twist from Poplin? An exclusive collaboration with Avenue32, I loved this story from Avenue32’s Erin Mullaney; “we wanted to create a collectable timeless illustration for the pyjamas that was both festive and stylish. When I was a little girl, we always got to open one present on Christmas Eve and without fail, ‘Santa’ always gave us Christmas pyjamas that we would wear the whole next morning and that would be captured in photos for the rest of time!” (more…)



Library corner: Diane Von Furstenberg And The Tale Of The Empress’s New Clothes



My personal highlight of this year’s Vogue Festival (which returns on 28-29 April 2013) was the Diane Von Furstenberg talk. What a woman! What incredible stories! And there’s more where they come from because Camilla Morton has just added Diane Von Furstenberg And The Tale Of The Empress’s New Clothes to her repertoire of modern fashion fairytales. Following on from Christian Lacroix And The Tale Of Sleeping Beauty and Manolo Blahnik’s The Elves And The Shoemaker, Morton has woven her version of The Emperor’s New Clothes into the legend of DVF and the making of her fashion empire. (more…)