H&M

Guest post: The newly-launched ‘& Other Stories’ celebrates individual (street) style



No-one does the high street better than the Brits, except possibly the Swedes! Well, H&M in particular. Launching today is H&M’s new brand, & Other Stories. Here’s the verdict from guest contributor, LSN Global retail editor, ALISON BISHOP

So, the new retail concept & Other Stories by H&M has finally launched (in London first, natch), and it seems there is room for another fashion retail concept on the high street. & Other Stories lives up to its premium product pitch in terms of ‘style over fast-fashion’. (more…)



Beauty news: & Other Stories – the beauty booty



Everyone’s getting jolly excited about H&M’s new launch – & Other Stories. Pitched as a brand about ‘style’ rather than ‘fashion’, it’s been seeding videos for the last few weeks and launch day is almost upon us (8th March, Regent Street, London).

I’m interested to see what the beauty offer is like up close. (more…)



Sarah Murray and Marie Sophie Wilson model for Maison Martin Margiela X H&M campaign



Just seen these ad images for the Maison Martin Margiela X H&M collection on KarlIsMyUnkle. Love them, especially the choice of models – Margiela has always been consistent is using an interesting, diverse mix of models. I’m sure this is London’s favourite casting agent Sarah Murray third down and Margiela favourite, Marie Sophie Wilson fourth down…
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