Byredo

Five-buck Byredo candles are coming (*kind of)



Ben Gorham X Ikea Byredo Osynlig candles

This has to be one of the most genius post-Covid launches I’ve seen.

Byredo’s Ben Gorham has teamed up with IKEA to produce a line of scented candles in rustic-chic ceramic holders, which will sell for as little as £5. If there’s one thing we cherish now, it’s things that make our homes feel secure and comforting. Candles were one of the unsurprising successes of lockdown, with Perfumer H reporting an uptick of its hand-poured cult candles at the height of the pandemic and start-ups like Good Candles popping up out of nowhere. (more…)

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Shop the post: What’s the deal with Byredo make-up? (UPDATED)



Byredo beauty make-up

Much excitement about the incoming Byredo make-up line. Famous for its much-copied candles and perfumes – the name comes from ‘By Redolence’ – the brand followed with luxury leather goods and accessories.

What makes the Byredo beauty line stand out from other make-up lines is its unapologetic creativity. It’s not pegged as just another millennial make-up line and in fact it has some pretty radical ideas. This all becomes clear when you realise that Isamaya Ffrench is the make-up artist and ‘collaborator’ on board to shape the product. (more…)

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What’s the deal with high street fragrances emulating niche perfumery?



Marks & Spencer Seasalt & Freesia eau de toilette

I’ve just done a KonMari fragrance sweep and given a load of hardly-used perfumes to my sister and her friends. Her favourite? An Urban Outfitters eau de parfum called Citron Glacé. I feel her joy; I’ve also kept my Urban Outfitters Macaron Rosé, a light burnt caramel gourmand that was a steal at £15 for 30ml. (I think they might be out of stock or discontinued).

Last week, Jane at British Beauty Blogger posted some pictures of a new high street fragrance line (above) with very chic packaging reminiscent of last year’s Chanel Les Eaux de Chanel bottles. We had to guess the brand and I was thinking along the lines of & Other Stories. (more…)

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THE DRG STYLE INDEX: Wales Bonner, Calvin Klein, Byredo X Off-White, Martha Louise and more!



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands and industry stories currently buzzing on my radar…

1. WALES BONNER INTRODUCES WOMENSWEAR
Wales Bonner launches womenswear
Happy news for Wales Bonner fans, she’s officially embracing womenswear. Business of Fashion reports that the dedicated 12-piece line will be released in June. (more…)

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