Quote of the day: Trey Laird

Kendall Jenner Vogue cover

“I think just step up and do something exciting and idea-driven. Get back to a time when you drove the news, when you created the news rather than, ‘This celebrity is coming out with a project and we shot her in a Dior dress so Dior gets a credit.’ It’s kind of like perpetuating the problem. I don’t think it’s making the industry or a magazine more relevant or more exciting.”

Trey Laird, Laird + Partners on the role of magazine covers in a digital landscape, WWD

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