Trends

What to buy from Lemaire AW20



Lemaire AW20 by Osma Harvilahti

One of my favourite AW20 collections, there are so many great takeaways from the Lemaire show…

THE CASTING. Real-looking people of all ages wearing clothes that look like they belong to them. I love the setting too and the choreography with the sideways glances, like a series of snapshots taken from the street

THE STYLING. A fantastic layering masterclass, accessorised with signature camera bags and stack heel boots (more…)



The September issues have come to save us



Vogue Italia September issue 2020 featuring Bethann Hardison

September is going to be a memorable month. Furlough schemes ending, kids (and teachers) going back to school in the New Normal, and some businesses tentatively reopening their offices.

It will be challenging but one must remain optimistic. Stepping into the role of chief optimism officer for the month: print magazines. More specifically, the September issues. (more…)



Shop the post: Giuliva Heritage x H&M (updated)



Giuliva Heritage X H&M

This new fast-meets-slow fashion collab from H&M* arrives in time for ‘back to school’ season.

Giuliva Heritage
is an Italian tailoring brand specialising in timeless silhouettes and hand-finished details. Its capsule H&M collection featuring suiting, shirt dresses and layering knits made from eco conscious materials (including recycled wool and organic cotton) launches on 3rd September. (UPDATE: It’s launched! Shop the post below.)

Giuliva Heritage X HM (more…)



Trend report: what to wear for AW20



Hermes AW20 trend report - photo by Jamie Stoker

What a weird year! It feels odd talking about new-season trends, all things considered, but there is going to be a new season and even if you’re not buying, there are other ways to be inspired by newness. Let’s say it’s also a way of looking forward, so a sort of exercise in cautious optimism. Here’s what’s in the air for AW20… (more…)