29 June, 2021

Business of beauty: Chanel N°5 Factory Collection [updated]

[UPDATED: THE COLLECTION HAS NOW LANDED AT SELFRIDGES…]

If I could do a career switch, I would love to be a Chanel beauty-packaging designer. Every product I’ve ever interacted with, from the lipstick bullets to the Les Beiges bronzer compact has been the ultimate personal luxury experience. (Also, the products are the best of the best.)

Just launched is the Chanel N°5 Factory Collection*, a limited edition line that takes that idea to its logical conclusion. Chanel has taken its 100-year-old flagship product – Chanel N°5 – and turned it into a brand in itself. The Chanel N°5 Factory Collection is a capsule of 17 limited edition products, all scented with the smell of Chanel N°5. Genius.

The real genius part is the packaging. Functional-looking tubes of body cream*, individually wrapped bath tablets*, gouache-style body lotion tubes* and a body oil bottle that looks like it belongs in the garage (top). The collection is designed to mimic utilitarian products, giving Chanel N°5 a witty, youthful accessibility. (more…)

Disneyrollergirl 1 Comment Beauty, Brands, Business of fashion, Design, Events, News, Online shopping, Retail concepts, Shopping, Trends beauty, beauty news, business of beauty, Chanel, fragrance, gen z, retail concepts, Selfridges, shopping, trends

25 May, 2021

Would you shop at a Sotheby’s ‘buy it now’ store?

Sotheby's retail store in New York

Gotta love the millennialisation of auction houses. From online speed auctions to hosting sales of rare Nikes to courting hype curators, the likes of Sotheby’s and Christies are pacing ahead in attracting younger demographics.

The latest initiative is a Sotheby’s boutique. Just opened at Sotheby’s‘ flagship on York Avenue in New York, the bricks-and-mortar store will rely on guest tastemakers to curate pop-up sales that hopefully mimic the adrenaline rush of scoring a hard-to-get grail item from one of its auctions. (more…)

Disneyrollergirl 0 Comments Art, Business of fashion, Events, News, Retail concepts, Trends art, Business of Fashion, luxury, millennials, retail concepts, retail news, Sotheby's

8 May, 2021

Quote of the day: Leonie Bell, V&A Dundee

Disco by Bill Bernstein

“Even though nightclubs won’t be reopening for a long time and many have closed down permanently, we wanted to assert them as critical cultural spaces, just as much as museums are. We’ve never had so many people ask if we’re having an opening party. People are just desperate to go out and dress up.” (more…)

Disneyrollergirl 0 Comments Design, Events, News, Photography, Quote of the day Bill Bernstein, exhibitions, quote of the day, V&A Dundee

8 April, 2021

Ask Alison: How Browns Brook Street has recast itself as the new luxury omni-flagship

Browns Brook Street The Focus

There’s a new luxury retail destination in town and it’s a storied Mayfair townhouse that features a heady mix of culture, community and the latest personalised tech-led shopping services. DRG retail editor, ALISON FARRINGTON reports…

Apart from the appealing fact that visiting an actual store is somewhat of a novelty as we emerge post-pandemic, we are about to enter a new era of phygital retail. Phygital 2.0 plays to the strengths of being inside a physical boutique environment – all the trappings of tangible and joyous purchases plus social interaction – while having frictionless digital retail services at your fingertips.

Launching on 12 April, at a reinvented flagship location, Browns Brook Street is the manifestation of owner, Farfetch’s visionary ‘Store of the Future’ omnichannel strategy that we first heard about in 2017. (more…)