“I want to keep the roof open. And this is what we do with 1774 – invite influential and creative people to come and have a picnic with us. I don’t need the money; I need their energy stream. Their view and interpretation of the brand.”
Birkenstock CEO Oliver Reichert, on the secret sauce of the $5 billion brand, How To Spend It (more…)
Two recent discoveries on my radar for Mother’s Day* – or any other gifting occasion…
POTT CANDLES. Pott (above) is a candle subscription service offering handmade ceramic pots with refillable hand-poured scented candles. Choose your pot, then select your fragrance from a choice of ten (or an unscented one if you prefer) to get a new candle refill every month. The pots start at £30 (for the Petite size) and the subscription refills start at £10 a month (for the Petite).
If your giftee isn’t into subscription services (but who wouldn’t love this?!), Pott also sells individual candle pots. (more…)
Retail-edutainment is the latest portmanteau on my mind.
Dior is finally ready to reopen its Avenue Montaigne flagship after a two-year reno. This latest incarnation is a ‘universe of Dior’ which includes retail, restaurants and a gallery, plus a private shopping apartment that gives its guests the keys to the store – accompanied by concierges to attend to their every whim.
The Galerie de Dior is the masterstroke. (more…)
Dries beauty is launching this week and they are really going for it.
The line launches tomorrow with not one fragrance but ten, along with 30 lipsticks (plus a lip balm), two colognes, soap, cream, combs, pocket mirrors and drawstring pouches.
Since Dries Van Noten joined Puig in 2018 I’ve been waiting for the introduction of beauty. (more…)
