Positive fashion: Homebrunn handmade jackets



Homebrunn jacket

I recently spotted these images on my friend Emma’s Instagram and had to know more. Homebrunn is the brainchild of Emma Brunn, who I met while she was working in PR for Agnes b. She agreed to answer a few quick questions for the blog about her wonderfully homespun line of quilted jackets and waistcoats. Read and enjoy…! (more…)



Ask Alison: How Browns Brook Street has recast itself as the new luxury omni-flagship



Browns Brook Street The Focus

There’s a new luxury retail destination in town and it’s a storied Mayfair townhouse that features a heady mix of culture, community and the latest personalised tech-led shopping services. DRG retail editor, ALISON FARRINGTON reports…

Apart from the appealing fact that visiting an actual store is somewhat of a novelty as we emerge post-pandemic, we are about to enter a new era of phygital retail. Phygital 2.0 plays to the strengths of being inside a physical boutique environment – all the trappings of tangible and joyous purchases plus social interaction – while having frictionless digital retail services at your fingertips.

Launching on 12 April, at a reinvented flagship location, Browns Brook Street is the manifestation of owner, Farfetch’s visionary ‘Store of the Future’ omnichannel strategy that we first heard about in 2017. (more…)



Wish list: Mari Giudicelli SS21



Mari Giudicelli SS21 Ilana woven Mary Jane

Spring sandals on my radar, Mari Giudicelli’s new Bardot and Oasis flats. I’m also eyeing her woven Urca clog and Ilana woven Mary Jane. Come on summer…!

UPDATE: Damn, the woven Mary Janes are selling out everywhere, but there are a few sizes at Garmentory here*. And these embossed ‘croc’ leathers are still available (and marked down)… (more…)



Retail roundup: beyond transaction



Selfridges Pangaia Corner Shop 2021

I can’t wait to go to shops. While lockdown news has focused on the e-commerce successes, the UK high street is doubling down on getting punters back through the doors. For me, shopping is not only about buying, but also about socialising and seeing what’s new. The best stores have always been more than transactional destinations; from Topshop, Oxford Circus (R.I.P) to Dover Street Market, they’re discovery zones and temples of worship to community and culture. (more…)