Valentino Garavani’s virtual museum

What a great idea the forthcoming Valentino online archive is. An idea that has also been touched on by Jasper Conran (read this insightful interview here from last year), the ‘virtual archive museum’ will display iconic couture and ready-to-wear wear pieces, as well as films (including 95 runway videos), sketches and photos that give a rich, visual insight to the brand.

Coming from the house of Valentino, it’s all lavishly and meticulously executed and I quite like that it’s one of the most classic designers who has dreamt this up and not one of the younger, flashier brands that you’d expect. It launches on December 5th with a press conference live-streamed on Youtube… of course.

Valentino virtual museum

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