Trend report: Nina Ricci’s animated GIFs

Here’s a great execution of a luxury trend that ticks two boxes – playful luxury and what The Future Laboratory calls ‘netstalgia’. Nina Ricci has released four animated GIFs designed with Jo Ratcliffe to launch its AW12 La Rue handbags. Although I must admit the bags aren’t really my taste, I absolutely love the GIFs which are charming and playful yet absolutely retain the aspirational whiff of luxury…