Tag Archives: utility

Introducing Seek No Further from Fruit Of The Loom

Posted on by Disneyrollergirl

Seek-No-Further-SS14 4

Just launched: Seek No Further, a new premium fashion line from the heritage utility brand, Fruit Of The Loom. I love these offbeat campaign images from the brand (shot by Colin Dodgson), which is said to harness a pioneering spirit, “inspired by yesterday’s visionaries, today’s trailblazers and tomorrow’s innovators”. Although we’ve all heard that before so the proof will be in the pudding… Continue reading

Trend report: Preen’s metallic parka

Posted on by Disneyrollergirl

Glitter, hi-shine and metallics for day are emerging in a big way from the Milan AW14 shows. London had them too, at Meadham Kirchhoff and Preen.

We have had metallics and sequins etc for day before but the shapes we’re seeing this time are masculine and utilitarian. Continue reading

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