Bally’s not holding back with its slick new vision. First came the collections, overseen by creative director, Pablo Coppola, followed by the relaunched website. Now the biggie – this week sees the unveiling of a brand new Bond Street flagship store, repositioned on the opposite side of the road to its previous premises and at 4,320 square feet, much bigger in scale. (more…)
The life of a fashion designer is more fascinating (and varied) than ever. Researching and designing the collections is the creative bit but then come the extras; production, promotion, collaborations, not to mention the social media and editorial that have become such solid components of building a brand.
Harrods has decided to explore the mystique around designers and their processes by giving us a behind-the-curtain peek into four British designers and their businesses. (more…)
Harrods is giving a big push to its digital content, bolstering its e-commerce with rich, online editorial. This month, I’m partnering with Harrods to spread the word on its latest editorial campaign, Inside The Studio.
In the run up to the British Fashion Awards, Harrods has teamed up with Alice Temperley, Antonio Berardi, Rupert Sanderson and Matthew Williamson to show us what we really want to see… what actually goes on in the ateliers? (more…)