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Kovert jewellery to the rescue of the over-connected and tech-tired

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2015 might be the year I stage my own digital detox intervention. I seriously don’t think I can take one iota more of online over-stimulation. To help us all, there’s Kovert, a line of fine jewellery designed to assist us in managing our tech-obsessed lives. Launched by tech-consultant-turned-entrepreneur, Kate Unsworth, it’s the ‘wearable’ for people who want less, not more connectedness. (more…)

Paul Smith – the Instagram tour

Last Monday I was invited to a special breakfast at Paul Smith’s Covent Garden HQ at the painful hour of 7am. I might have attempted it but I had to be at the WIRED Retail conference on the other side of town that morning. *WEEPS AND WAILS* But here’s why it was special. Following breakfast and a meet-n-greet, the invited attendees were led by Sir Paul himself on an #Instameet tour of Covent Garden, ending at the Paul Smith store in Floral Street. (more…)

WIRED Retail 2014: My top 5 takeaways

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This year’s WIRED Retail (supported by digital marketing agency Valtech) was a winning combination of all my favourite elements – fashion, retail, social and curation. We’ve been talking about these subjects a hell of a lot lately but certain messages are being crystalised. Among last Monday’s speakers were the founders of Lyst, Farfetch and RewardStyle, as well as Google UK’s Peter Fitzgerald, Etsy’s VP of business development Nicole Vanderbilt, Instagram’s Tracy Yaverbaun and Depop’s CEO, Runar Reistrup. (more…)

What Asos did next – get ready for the ‘new in’ app

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There’s no denying that Asos has had a tough year this year, with younger, sexier, leaner upstarts snapping at its heels (hello Missguided and Boohoo). But it’s fighting back for SS15 with some excellent product and clever customer service initiatives. What does the Asos girl want? Newness. When does she want it? All the time. And so Asos is launching ‘New In’, a new Tinder-like app that let’s you swipe yay or nay to the Asos new-in feed, adding your choices to your profile. (more…)