Here’s the latest ‘Ask Alison’ guest post from retail expert and DRG contributor, ALISON BISHOP, on how brands are merchandising their store environments to inspire customers to feel at home
More and more digital brands want to lay down physical roots and create their own permanent stores. At the same time, retailers are ramping up online sales initiatives for increasingly digitally savvy shoppers. So now we have the trend to make showroom-style spaces resemble highly curated homes and apartments. Which makes us want to buy everything and move in. (more…)
DRG contributor ALISON BISHOP visits Old Tom & English, the new-old Soho eating establishment that’s perfect for sipping and snacking
They had me at ‘personal cocktail cabinet’. There’s something about the current trend for home-style retail that puts you instantly at ease, so I was interested to see how the idea could be applied to dining.
Soho’s latest ‘underground’ restaurant, Old Tom & English, is inspired by visiting a friend’s apartment for a dinner party where intimate nooks and crannies invite hushed tones for gossiping and lingering. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1) COULD CHANEL’S COCO CRUSH E-COMMERCE LAUNCH BE A GAME CHANGER FOR FINE JEWELLERY?
There’s more to last week’s news on Chanel planning to launch e-commerce. The big story this week is of a Net-a-Porter X Chanel digital pop-up that opens on Wednesday selling the new capsule fine jewellery line, Coco Crush. The simple shapes featuring Chanel’s signature quilting pattern in 18 carat gold will start at €1,970 for rings, going up to €19,000 for a cuff. What’s interesting (and clever) is that this lets Chanel dip a toe in the e-commerce waters with the help of the very best in the biz. (more…)
Retail expert and DRG contributor ALISON BISHOP attends the launch of H&M’s latest sustainability report and its new Conscious Exclusive collection
H&M is really upping its sustainability messaging at the moment. Last Thursday the Swedish fashion giant held its first live-streamed press conference to launch its most recent sustainability report. (more…)