Tag Archives: retail concepts

Retail report: The rebirth of Chiltern Street

Posted on by Disneyrollergirl

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You’d be forgiven for thinking that the Chiltern Firehouse is the best thing about Chiltern Street, despite the fact that it’s not even properly open yet. While London’s It people have enjoyed countless dinners over the last few months, the hotel and restaurant don’t fully open for another couple of weeks (breakfast and lunch service is due to start at the end of June).

But there are plenty of other reasons to head to this genteel pocket of London, not least its new retail focus. If you skew to the types of brands sold on Mr Porter or Tres Bien and have a Scandi ‘lagom’ attitude to getting dressed, then this is your kind of shopping street. Continue reading

Guest post: Experiencing the Fragrance Lab at Selfridges

Posted on by Disneyrollergirl

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DRG contributor ALISON BISHOP reports on FRAGRANCE LAB: a searching personality profiling experience that distills your creative preferences into a scent

Someone said to me recently this is the decade of personalization, and that’s so true, especially when it comes to retail. Brands are looking to create ever more personalised experiences in stores to counteract the lure of convenience from online shopping. The appeal of a shopping experience that is not only personalized to you, but one that is tactile and sensory wins in my book hands down. Continue reading

Introducing Selfridges Beauty Project (and a can’t-miss special offer)

Posted on by Disneyrollergirl

Wow, what a month May is looking to be for retail! Last week, Harrods opened its Pradasphere exhibition-café-shop-windows takeover, Fendi unveiled its 3-floor Bond Street flagship, Jigsaw’s Duke Street Emporium arrived in Mayfair and Selfridges just launched its summer ‘Beauty Project’.

An epic nationwide store concept (online and offline), The Beauty Project is a look at beauty, not just from a product point of view but in a wider sense, giving us experiential retail and discussions around how we see beauty. Continue reading

Guest post: Jigsaw’s Duke Street Emporium is a 3D shopping experience

Posted on by Disneyrollergirl

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Jigsaw has opened a mini department store dedicated to what it calls ‘social shopping’, putting the 3D back into retail. DRG contributor ALISON BISHOP takes a tour with CEO Peter Ruis

“Retail brands have the authenticity to create something unexpected, at Jigsaw we like shops to be slightly off-pitch,” CEO Peter Ruis told me at the launch for Jigsaw’s Duke Street Emporium in Mayfair.

The Emporium name comes from the idea that Jigsaw’s new multi-label, multi-concept two-floor store is like a journey of discovery. “It’s a bit of fun, it’s a bit of curating, the rooms are like catacombs of discovery,” says Ruis. “You can travel through the store finding new products and displays, it’s intended to be very fluid and you can spend as much time as you like going from room to room. They are quite small and merchandise is not overloaded so you can always find things to be inspired,” he says. Continue reading

Jo Malone X Calm & Collected X Selfridges #beautyproject

Posted on by Disneyrollergirl

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Here’s a great three-way collab that marries experiential retail with personalisation and a hand crafted approach to design. Last week, Jo Malone London invited me to experience its pop-up screen printing studio hosted by creative collective Calm & Collected. The arty foursome have designed special graphic labels for five of Jo Malone London’s favourite scents (yay, Pomegranate Noir is in there!) and as an added bonus the guys are screen-printing complementary boxes to go with. Continue reading

VIDEO: My spring edit for McArthurGlen

Posted on by Disneyrollergirl

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Did I mention my love of outlet shopping? Not just any old outlet but one with a good mix of the classic brands that I wear on a regular basis. Like, you know, Gap,Lacoste, Joseph, Nike, Polo Ralph Lauren… And oh look, here they all are at Cheshire Oaks! AKA one of the vast McArthurGlen designer outlets and one I’ve never been to – until now.

McArthurGlen invited me up one sunny Saturday to discover the outlet and work on a video edit of my seasonal fashion picks. Continue reading

Beauty bits: Sephora’s social platform, upcycling Diptyque, Bobbi’s new foundation stick, the best lip balm ever…

Posted on by Disneyrollergirl

SEPHORA’S SHOPPABLE INSPIRATION BOARD

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Done well, Sephora’s shopping platform could be a gamechanger. Launched two weeks ago, its new Beauty Board is a Pinterest-esque gallery of user-generated photos, which customers engage with, posting reviews, comments and tips. It’s what beauty forums do best, but this adds an all-important shoppable component and the ability to share widely on other platforms. With mobile’s increasing importance in syncing content with commerce, I imagine we’ll be seeing a lot more brands attempting similar feats. Read more here. Continue reading

Tested: My-wardrobe’s ‘try-before-you-buy’ my-dressing room service

Posted on by Disneyrollergirl

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As the multi-brand etail market continues to evolve, the originators have their work cut out. How to keep attracting new customers in the face of increased competition? How to tackle the issues of fit and returns? How to differentiate from all the copycats out there? And how to deliver an outstanding service to keep customers coming back?

My-wardrobe.com has a new service that aims to tackle some of these concerns and I was asked to try it out.* Continue reading

Introducing Seek No Further from Fruit Of The Loom

Posted on by Disneyrollergirl

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Just launched: Seek No Further, a new premium fashion line from the heritage utility brand, Fruit Of The Loom. I love these offbeat campaign images from the brand (shot by Colin Dodgson), which is said to harness a pioneering spirit, “inspired by yesterday’s visionaries, today’s trailblazers and tomorrow’s innovators”. Although we’ve all heard that before so the proof will be in the pudding… Continue reading

Books and Bowie at Louis Vuitton

Posted on by Disneyrollergirl

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Love books? Love Bowie? Love Vuitton? Here’s a treat for you then. Louis Vuitton has tapped David Bowie as its latest guest curator for its Curated Bookshelf. A secret gem in itself, the ‘Librarie’ can be found in the Louis Vuitton Maison in London’s New Bond Street, one of a number of Vuitton book stores that reflect different themes. Continue reading

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