Just what has Lyn Harris been doing with her time for the past two years? Since stepping aside from Miller Harris, the brand she founded in 2000, she has been reacquainting herself with her deepest loves – the British seasons, slow craft and creative collaboration – and cooking up a unique personal venture.
The sweet-smelling fruits of her labour have now been unveiled, revealing a reaction to the mass-market business of beauty that has personal resonance to her and hopefully to her customers. Perfumer H, a shop and working laboratory is a retail concept that puts creation and craft at the heart of the perfume-buying experience. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. MARC JACOBS’ INSTAGRAM SHOP
Oh the bane of not being able to shop from Instagram! Marc Jacobs Beauty couldn’t stand it any longer and has set up a tool just for Insta-shoppers. It’s a bit like LikeToKNOW.it, and thus, slightly clunky. (more…)
DRG contributor ALISON BISHOP reports on FRAGRANCE LAB: a searching personality profiling experience that distills your creative preferences into a scent
Someone said to me recently this is the decade of personalization, and that’s so true, especially when it comes to retail. Brands are looking to create ever more personalised experiences in stores to counteract the lure of convenience from online shopping. The appeal of a shopping experience that is not only personalized to you, but one that is tactile and sensory wins in my book hands down. (more…)