New York Fashion Week Archives - DisneyRollerGirl

New York Fashion Week

Ask Alison: Digital runways and the evolution of live-streaming at NYFW & LFW

Here’s the latest ‘Ask Alison’ post from retail expert and DRG contributor, ALISON BISHOP who unpacks her physical-meets-digital findings so far from the SS15 fashion show season…

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The fashion show is dead. Long live the interactive, digital brand experience now taking place during New York and London fashion weeks, where consumers, influencers and their collective social media clout are the preferred global audience. (more…)

Coach for the kids at New York Fashion Week SS15

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Picking up where Marc By Marc Jacobs left off (have they changed the name to MBMJ yet? My fingers are getting tired), Stuart Vevers has given the Coach girl a big dose of street-bred cred. I like this new incarnation. As well as the shaggy, shabby-chic coats and candy-hued leather minis, I’m very much in favour of the heavy side-swept fringes. (more…)

First look at Coach by Stuart Vevers AW14

Loving everything about Coach AW14, from the colour palette, to the lighting, to the all-American photo backdrops (by Joel Sternfeld) to those killer clunky boots. A well played debut by Stuart Vevers for Coach’s first RTW collection…
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Who is Ostwald Helgason?

One name kept cropping up last New York Fashion Week that I’d not heard of before. In fact, Ostwald Helgason (Susanne Ostwald and Ingvar Helgason) have been designing for a few years but only now have stepped up a gear. The London-based duo switched strategy and chose to show in New York for AW12 and SS13 and lo, suddenly they’re on everyone’s radar. (more…)