Tag Archives: Loewe
Jonathan Anderson’s new-look Loewe has has rave reviews so far, with its reworked logo, ad campaign and SS15 menswear all giddily received by the critics. For spring-summer 2015, Anderson’s inspiration came from pre-rave Ibiza references so it’s heavy on rustic-looking but luxurious fabrics and simple, bohemian shapes (given Anderson’s ultra-modern ambi-sexual treatment).
I admit I often choose my beauty and fragrance products for their packaging. Loewe has just launched Loewe Colleccion, four fragrances numbered 1, 2, 3, 4, available exclusively at Harrods. Isn’t the bottle a beauty? Each fragrance retails at £250 (no that’s not a typo) and the suede case, designed by creative director Stuart Vevers, is available for £3,500.
Loewe has done a lovely job of highlighting three of this year’s biggest macro trends – craft, heritage and luxury – in this short film by Matthew Donaldson for Nowness (ah ‘fashion film’, there’s another tick). Using Richard Avedon’s In The American West as a visual reference (oh to have a copy of this collectable tome), it’s a celebration of the leather workers’ graft and craft in creating the signature Amazona bag. Continue reading