Tag Archives: Instagram

THE DRG STYLE INDEX: Shinola, Michael Kors, Fenwick

Posted on by Disneyrollergirl

Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. SHINOLA – ACTING SMALL, THINKING BIG

shinola-London-Newburgh-Street-Jamie-McGregor-Smith

Shinola’s been in the news a lot lately since it opened its rather lovely little London store on Newburgh Street. What’s most enlightening is the quietly savvy strategy behind it. For instance, who knew that the brains behind it all is Tom Kartsotis who also founded the mass market watch retailer, Fossil? His approach of creating a story around the manufacturing and people of Detroit has helped imbue the two-year-old watch-and-accessories brand with a romance that really resonates with customers. Having quality products (the watches have Swiss movements but are assembled in Detroit), excellent design and a Bruce Weber-lensed campaign help too, but it’s the ‘Made In Detroit’ provenance and storytelling elements that seem to be hitting the mark.

2. MICHAEL KORS LAUNCHES SHOPPABLE #INSTAKORS

Michael-Kors-Instakors

Michael Kors is always one of the first to try out any new social media initiative. So it’s no surprise to hear of #InstaKors, the shoppable Instagram enabler that lets its (highly engaged) followers shop from the app. As with Marc Jacobs, it’s a landing page on the Kors site that customers can register on, then when they ‘like’ a particular Kors Instagram featuring the #InstaKors hashtag, they get an email alert allowing them to shop. Not all brands’ Insta followers want to shop, but as the Kors feed is heavily product-centric, I can imagine a huge number of Kors fans will…

3. FENWICK AIMS FOR EXPANSION

Fenwick-Bond-Street-London

Fenwick is my secret little retail haven in the West End. Its relatively small size and spacious layout means it’s more manageable than the likes of Selfridges and it has a genteel, unhurried vibe to match. Plus the buy is brilliant at the moment with plenty of Sofie D’hoore (remember I discovered it in this very store?), Jil Sander Navy and Paul Smith to satisfy my inner gentlewoman. Latest news is that profits are (slightly) up and the store is looking at UK expansion, starting with the relocation of its Bentalls store in Bracknell to a new three-floor location in 2017. First though (one hopes), a fully transactional ecommerce site…

WORDS: Navaz Batliwalla/Disneyrollergirl
SHINOLA IMAGE: Jamie McGregor Smith

THE DRG STYLE INDEX: MARC JACOBS BEAUTY, BALENCIAGA, DIOR, LEVI’s, SELFRIDGES, MATCHES FASHION

Posted on by Disneyrollergirl

Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. MARC JACOBS’ INSTAGRAM SHOP

Marc Jacobs Beauty shoppable Instagram

Oh the bane of not being able to shop from Instagram! Marc Jacobs Beauty couldn’t stand it any longer and has set up a tool just for Insta-shoppers. It’s a bit like LikeToKNOW.it, and thus, slightly clunky. Continue reading

Ask Alison: Digital runways and the evolution of live-streaming at NYFW & LFW

Posted on by Disneyrollergirl

Here’s the latest ‘Ask Alison’ post from retail expert and DRG contributor, ALISON BISHOP who unpacks her physical-meets-digital findings so far from the SS15 fashion show season…

Lexus-Gareth-Pugh-ss15

The fashion show is dead. Long live the interactive, digital brand experience now taking place during New York and London fashion weeks, where consumers, influencers and their collective social media clout are the preferred global audience. Continue reading

A decade of Dover Street Market

Posted on by Disneyrollergirl

1 MAIN DSM 10th Anniversary-Facade by RK (3)

Oh, what a busy year it’s proving to be for London’s Dover Street Market. This month marks its tenth year and to celebrate it’s doing what it does best, collaborating with its fashion friends to create more retail excitement than ever.

Let’s not forget, when Dover Street Market opened in 2004 it was the first store of its kind, a weird and wonderful melange of mega-brands, just-emerging designers and street wear – ever changing and always unpredictable. Twice a year it operates its ‘tachiagari‘, shutting up shop for three days while it installs a completely new vision for the new season.

This year, following its tachiagari in July, it’s shaken things up again by adding a scattering of ‘market stalls’ (complete with striped awnings) selling DSM souvenirs to delight the store’s avid retail tourists. Continue reading

How influential are fashion influencers?

Posted on by Disneyrollergirl

Caroline-Issa-to-create-collection-Nordstrom

There’s an interesting shift going on in fashion right now, that Fashionista summed up quite succinctly. It’s all about those stylish women whose job descriptions you can’t quite put your finger on because they morph so readily from one thing into another. It all stems from street style though, a certain fashion insider with a certain look, who gets a following on blogs then on her own Instagram (it’s usually a ‘her’) and then… lands her own collection. Continue reading

Quote of the day: backstage selfies

Posted on by Disneyrollergirl

Matthieu-Blazy-Raf-Simons

“Increasingly over the past couple of seasons, the backstage areas of shows normally reserved for post-show interviews with the designers have been rammed with a certain type of show-goers eager to take selfies with the designers. While some designers are tolerant and patiently oblige, it’s a tendency which has resulted in camera bans and buffed up security backstage at other shows where designers are less keen to play celebrity and fashion.”
Anders Christian Madsen, i-D on fashion and social media

[IMAGE: Raf Simons congratulates Matthieu Blazy after the Maison Martin Margiela Artisinal show via @Suzymenkesvogue/Instagram]

 

Introducing: Éadaoin Ní Drisceoil

Posted on by Disneyrollergirl

7 Eadaoin-O'Driscoll 3

Love Éadaoin Ní Drisceoil‘s graduate collection, which I discovered on Instagram. Based on the Virgin Suicides, it picks up on the ‘obsessions and passions that consume girls throughout the turbulent years of adolescence’. Translation: awkward layers, odd proportions and mismatched fabrics, not to mention ill at ease styling and an unhealthy fixation with pink. Continue reading

THE DRG STYLE INDEX: SELFRIDGES, VOGUE, THOMAS TAIT, COCA COLA

Posted on by Disneyrollergirl

My weekly DRG STYLE INDEX ranks the brand stories that have most resonated with me, in order of interest. This week includes Thomas Tait’s big break and how Vogue monetises its Insta feed…

1 SELFRIDGES BETS ITS MONEY ON IT BAGS

Selfridges-handbag-revamp

Selfridges loves a sweeping gesture and here’s one that’s hard to beat. It’s launching a destination accessories department which will see its luxury handbag offer double in size. (Does the world need more Celine bags? Clearly it does.) Continue reading

Quote of the day: The Cut

Posted on by Disneyrollergirl

You-Did-Not-Eat-That

“l’m thinking of the other two people there that probably want to eat, while you tweak the lighting, and arrange your fringe bag. Just eat! Let them eat.”

This story in The Cut on the staged reality of fashion Instagrammers made me laugh. Who hasn’t held up an event while they snap the canapes macarons for yet another Instagram peek into their so-called fabulous fashion life? It’s no secret that Instagram life is our aspirational life, but I have to wonder, if everyone is posting the exact same version of faux-reality, is it time we moved on?

[Image: Instagram/ You Did Not Eat That]

THE DRG STYLE INDEX: THE ROW, MOYNAT, LOUIS VUITTON, DELVAUX

Posted on by Disneyrollergirl

My weekly DRG STYLE INDEX ranks the brand stories that have most resonated with me, in order of interest. This week it’s all about timeless luxury and buying the best you can get…

1. THE ROW’S NEW RETAIL HAVEN

the-row-Melrose-Place-swimming-pooljpg
That’s it. My bags are packed and I’m moving into The Row’s new modernist Melrose Place flagship right now. It has a pool, people! Continue reading

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