H&M

How to get a perfectly messy red lip



Jeanne Damas red lip

OK, excuse the click-baity title, what I mean is a not-perfect, slighty-smudgy, stainy red lip. I’m getting there, but the ultimate tutorial is here, by the girl who does it best, Jeanne Damas. She’s French of course… (more…)



THE DRG STYLE INDEX: HELMUT LANG, SHISEIDO, SHU UEMURA, ANTHROPOLOGIE, KENZO



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. HELMUT LANG ARCHIVE
Helmut Lang ad campaign
Helmut-heads, diarise November 15th! That’s when Resurrection is hosting a sale of iconic Helmut Lang pieces from the 90s to 2005. HELMUT LANG: ARTIFACTS will be available in-store and online at Resurrection Vintage. (more…)



THE DRG STYLE INDEX: KENZO, NOT JUST A LABEL, APPLE



It’s a bit of a retail focus on the DRG STYLE INDEX this week. Here’s the latest weekly ranking of the brands buzzing on my radar…

1. KENZO X H&M

Kenzo X H&M collaboration launches 3rd November 2016
Thoughts on Kenzo for H&M, the latest of H&M’s collabs, launching in November? I think it’s going to be one of their better collaborations. Kenzo’s Humberto Leon and Carol Lim are experts at retail and marketing after all, which are arguably as important as the design elements in these mega collaborations. (more…)



How high street brands are disrupting the beauty industry



Topshop makeup and H&m Beauty - affordable and high quality make up on the high street

High street beauty has officially gone premium. Topshop’s beauty is five years old and thriving, J Crew’s lipsticks are a cult buy and H&M is going large on its beauty offer with a litany of launches happening in the next few months.

While Topshop kicked things off five years ago, launching its in-house make-up line on the LFW catwalk, the game changer was arguably & Other Stories in 2013, which paired a luxury Scandi aesthetic with an inviting experiential retail model. In fact, & Other Stories was intended as a beauty concept but was so appealing, it was extended to fashion. (more…)