heritage

Would you buy a monogrammed Burberry trench?

Burberry monogrammed trench

Burberry is surely the king of fashion customisation. So far it has monogrammed scarves, ponchos, perfume bottles and now, trench coats. Starting this week, you can monogram your trench coat using an online tool that gives you up to three initials in a selection of 15 thread colours. The beauty of the online tool is that it lets you preview what your monogrammed trench will look like before you press the ’buy’ button.

The monogramming trend does throw up one quandary for me however. (more…)

Must see: Vogue 100 A Century Of Style

Twiggy by Ronald Traeger Vogue 100 National Portrait Gallery

While all the fashion chatter of the last two weeks has revolved around the subjects of fashion week and fashion media and their relevance in the social media age, an interesting exhibition has opened at the National Portrait Gallery to slow the conversation right down. Vogue 100: A Century of Style is a celebration of 100 years of Vogue, the iconic print magazine whose images (photos and illustrations) continue to wield huge influence on style and culture.

Why go to an exhibition showing cult Vogue images when you can see them most any day flashing up on Instagram, Tumblr or Pinterest? The answer to me is simple. (more…)

Oh la la Lesage

inside Lesage couture embroidery studio with Chanel

“There is only one person who knows how to make this piece; this lady has been working here for thirty years.” This, and many other such factoids are the type of geeky nugget one gobbles up on a visit to the Lesage couture embroidery workshops on the outskirts of Paris. On an industrial estate that’s a step up from your average (think sun-dappled and tree-dotted), it’s where the hands of dedicated embroiderers stitch and bead Chanel’s finest couture showpieces. (more…)

Louis Vuitton’s Final Fantasy

Louis Vuitton Final Fantasy Lightning Square Enix

High fashion is going all sci-fi and I don’t know how I feel about it. Current example: Louis Vuitton’s Series 4 ad campaign just launched (on Nicolas Ghesquiere’s Instagram of course), featuring Lightning from Square Enix’s Final Fantasy game* (above). Readers, Instagram exploded.

It’s not the first time we’ve seen a high fashion brand presented as Final Fantasy video game characters; remember this Arena Homme+ Prada editorial from 2012? It was a menswear editorial to celebrate the 25th anniversary of the Final Fantasy series, but female favourite Lightning also made a cameo…

For the Vuitton campaign, the brand went one better with a fully animated Insta-video made in collaboration with computer game company Square Enix’s director Tetsuya Nomura. It’s all very dynamic and cool, and definitely something different. And it taps into the merging of fantasy and reality that Generation Y is so obsessed with (related: the rise of Cosplay).

It’s interesting because it’s so far removed from the origins of Vuitton, a heritage trunk-making company at heart. Yet, Ghesquiere is a known sci-fi geek, who has worked hard to modernise what we know as Vuitton. The entire Louis Vuitton SS16 show was, after all, an homage to all things futuristic and anime. And for pushing those boundaries, he should be applauded.

So  although I’m firmly rooted in the reality camp, I’ll reserve judgment for now. Just don’t hold me to it if you see me sporting a Sailor Moon tiara come Spring…

Louis Vuitton Final Fantasy Lightning Square Enix
Louis Vuitton Final Fantasy Lightning Square Enix 2

*man, that means nothing to me, just had to Google the lot

WORDS: Navaz Batliwalla/Disneyrollergirl
IMAGES: Louis Vuitton Final Fantasy Series 4 ad campaign for SS16; Louis Vuitton ss16 collection