Welcome to the 21st century Prada.com! Prada ecommerce has arrived with a shiny new site, while also relented to selling on a couple of other choice e-com outlets (namely Net-a-Porter and Mytheresa). What to buy? Well since you asked, let me narrow down the choice…
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. TIFFANY TARGETS TEENS
Forbes published a must-read article last week about the feelgood and experiential factor of social media. (Read it HERE.) Tiffany has been tapping right into this on Snapchat, most recently with its Snapchat lens, the first by a luxury brand. For one day it let users pop its #lovenotlike filter (which includes Tiffany hearts as eyes) over their pictures in a bid to engage its younger fan base. (more…)
When it comes to bags versus shoes, I’m much more of a bag girl. Bags are practical, they’re harder working, while shoes only really do one job. A new bag feels a bit like a new back-to-school pencil case, symbolising potential and possibility. Oh, the places we’ll go!
I’m a self-confessed double-bagger. (more…)
I completely missed the memo that Nicholas Knightly had resurfaced with his own spanking new label. Mallet & Co. is the new line of extremely lush yet understated handbags from the man who was previously Louis Vuitton’s design director of leathergoods. Before that, he quietly toiled behind the scenes at Mulberry (he created the Bayswater) (more…)