Tag Archives: Gap
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. NORDSTROM’S SECRET WEAPON
I keep reading about Nordstrom doing original things with digital and experiential retail and now I know why. Its director of creative projects is one Olivia Kim, formerly of Opening Ceremony, AKA queen of the clever collab and someone who just knows how to make retail exciting. Continue reading
Gap’s ‘new’ creative director, Rebekka Bay is well into her stride now and fittingly for the Dane who came from COS, the look for AW14 is heavily weighted to a darker, Scandi-style aesthetic.
I particularly like the inky indigo blue denim (above) and the dark wool cocoon jacket (below). I’ve tried it on and it’s a great cut, ticking the box for smart but warm very well. Two other things Gap is nailing at the moment: cashmere and sweatshirts. Continue reading
The DRG Style Index has a bit of an art theme running through it this week. Here’s my ranking of the brand stories that grabbed my attention…
1. GAP IS PARTNERING WITH FRIEZE ART FAIR
This year, Gap has partnered with Frieze New York (opening May 9th) and Frieze London to produce exclusive merchandise in a ‘white cube’ setting that will double as a café. A joint effort with Visionaire, the US collab will produce limited edition tees from the likes of Alex Katz (above), Richard Phillips and Peter Lindbergh. Continue reading
Did I mention my love of outlet shopping? Not just any old outlet but one with a good mix of the classic brands that I wear on a regular basis. Like, you know, Gap,Lacoste, Joseph, Nike, Polo Ralph Lauren… And oh look, here they all are at Cheshire Oaks! AKA one of the vast McArthurGlen designer outlets and one I’ve never been to – until now.
McArthurGlen invited me up one sunny Saturday to discover the outlet and work on a video edit of my seasonal fashion picks. Continue reading
Of all my Gap Styld.By outfits, this is the one I’ve been wearing the most. Double denim is still sniffed at in most mainstream circles but I think if you wear it in matching or obviously contrasting colours/shades, then it can work really well.
I’m wearing Gap’s ‘Sexy Boyfriend’ jeans with a classic Gap denim jacket. Continue reading
Part two of my Gap outfit posts are up on the Styld.by micro site. This look is mostly about the denim biker but I think it’s the red Sexy Boyfriend cords that gives it a kick up the butt. Continue reading
Gap’s Styld.By site has evolved since the last time I wrote about it and even better, this time I’m on it! The site’s premise is non-models wearing Gap their way, styling it with their own clothes to showcases their signature style. I was asked to take part in the Back To Blue denim campaign, choosing a few Gap denim pieces and styling them in my
lazy casual, tomboy way. The first installment is below and here. I’m wearing Gap’s indigo ‘sexy boyfriend’ jeans (I went up a size to make them extra loose) with my own ancient Helmut Lang sweatshirt, Agnes B tee, battered Church’s shoes and a Prada manbag. Continue reading
Oh happy days! Gap’s fortunes are on the upswing and to celebrate, the new collections are getting ready to drop. The latest in-store and marketing campaign Back To Blue has already arrived, celebrating true blue denim in all its forms. (I have another post cooking about that but for now all you need to know is the sexy boyfriend jeans are an out and out winner if you’re truly over skinnies.) Continue reading