fashion news

THE DRG STYLE INDEX: Gosha Rubchinskiy, Esprit, Michael Kors, Hillier Bartley



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar….

1. WOULD YOU WEAR A GOSHA FRAGRANCE?
gosha rubchinskiy fragrance
Mucho anticipation around the rumour of a Gosha Rubchinskiy fragrance. Odds are on that he’ll do it with Comme des Garçons, (more…)



Farewell, Sonia Rykiel



What sad news about designer Sonia Rykiel, who passed away yesterday at the age of 86 after a long illness with Parkinson’s disease. It’s well known that she was no longer at the creative helm of her brand, but it was such a strong brand that it retained her striking identity throughout the numerous successive creative directors. (more…)



THE DRG STYLE INDEX: COACH FRAGRANCE, J. CREW, DIOR X WECHAT



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

COACH THE FRAGRANCE IS COMING
Coach fragrance is coming
Good news for Coach; the revamp is working and sales are enjoying an upswing. Clearly its customers are loving the retro-modern Americana references cooked up by Stuart Vevers of late (not to mention the endless ads of girls-and-cars). Next step? A new Coach fragrance is in the works, fronted by Chloe Moretz. Read more here. (more…)



THE DRG STYLE INDEX: Tiffany, Theory, Berluti, Acne Studios



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. TIFFANY TARGETS TEENS

Tiffany targets teens and millennials with a Snapchat lens and geo filter
Forbes published a must-read article last week about the feelgood and experiential factor of social media. (Read it HERE.) Tiffany has been tapping right into this on Snapchat, most recently with its Snapchat lens, the first by a luxury brand. For one day it let users pop its #lovenotlike filter (which includes Tiffany hearts as eyes) over their pictures in a bid to engage its younger fan base. (more…)