Tag Archives: Facebook

Guest post: Social-commerce at NYFW and LFW ensures Fashion Week is a democracy for everyone to enjoy

Posted on by Disneyrollergirl

Guest post by occasional DRG contributor, Alison Bishop

First we had Google+ Hangouts partnering with online curation site Lyst for New York Fashion Week, then we saw snippets of Diane von Furstenberg’s show process, firsthand, through her Google Glass video. On Saturday we saw House of Holland live streamed on eBay’s Style Collective blog, boosted by celebrity and consumer commentary (plus the chance to shop an edit of House of Holland AW12 on eBay.com). Continue reading

Buy it now: J.W. Anderson for Topshop

Posted on by Disneyrollergirl

As you may have noticed, I’m quite fascinated by the growing commercialisation of Fashion Week. More than anyone, Topshop has been instrumental in making Fashion Week accessible to all, via its sponsorships and collabs with LFW designers, it’s unsurpassed social media LFW coverage, its just announced Facebook hook-up and most recently, its pop-up shops at the LFW sites. Continue reading

BrandAlley launches Pin To Win Facebook app

Posted on by Disneyrollergirl


What with all the Pinning, Tumbling, Fancying and Discoveredd-ing, I’m fast getting inspirationed out*. Enough with the inspiration – I don’t need anymore! But I guess I’m an extreme case – most people don’t spend their lives scrolling through websites 1000 hours a day.

The latest, and inevitable chapter in the social curation story is that of brands and retailers using virtual ‘pinboards’ to drive sales. Continue reading

L’Oreal wants you to appear in its next hair ad!

Posted on by Disneyrollergirl


I’m not usually one for doing competitions on here and I avoid writing about model competitions unless they’re exceptional. But this one really is. Continue reading

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