Tag Archives: By Kilian

Beauty bits: Sephora’s social platform, upcycling Diptyque, Bobbi’s new foundation stick, the best lip balm ever…

Posted on by Disneyrollergirl

SEPHORA’S SHOPPABLE INSPIRATION BOARD

Sephora-The-Beauty-Board

Done well, Sephora’s shopping platform could be a gamechanger. Launched two weeks ago, its new Beauty Board is a Pinterest-esque gallery of user-generated photos, which customers engage with, posting reviews, comments and tips. It’s what beauty forums do best, but this adds an all-important shoppable component and the ability to share widely on other platforms. With mobile’s increasing importance in syncing content with commerce, I imagine we’ll be seeing a lot more brands attempting similar feats. Read more here. Continue reading

Kilian: luxury fragrance in clever packaging

Posted on by Disneyrollergirl

I love what the young perfume brand, Kilian is doing with fragrance and packaging right now. Combining experimental fragrance with multi-tasking accessories and an eco-consciousness, Kilian Hennessy’s (of the Hennessy cognac family) current scents come in refillable spray bottles of eau de parfum (£160) that are then packaged in white glossy cases. Continue reading

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