Craft is trending for SS17 (or is it AW16?) and I don’t just mean complex embroideries and hand tooled leathers. Although, yes, those too. More that designers are celebrating all manner of craft and makers, in particular two of LFW’s most important designers,Christopher Bailey at Burberry and J.W.Anderson’s Jonathan Anderson. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
COACH THE FRAGRANCE IS COMING
Good news for Coach; the revamp is working and sales are enjoying an upswing. Clearly its customers are loving the retro-modern Americana references cooked up by Stuart Vevers of late (not to mention the endless ads of girls-and-cars). Next step? A new Coach fragrance is in the works, fronted by Chloe Moretz. Read more here. (more…)
The new Burberry Beauty Pinterest campaign is werking for its money. It’s got everything, from social commerce, to personalisation to cross-platform marketing.