Tag Archives: Burberry
Here’s the latest ‘Ask Alison’ post from retail expert and DRG contributor, ALISON BISHOP who unpacks her physical-meets-digital findings so far from the SS15 fashion show season…
The fashion show is dead. Long live the interactive, digital brand experience now taking place during New York and London fashion weeks, where consumers, influencers and their collective social media clout are the preferred global audience. Continue reading
Beauty bits: Tom Ford’s first face palette, Sam McKnight hair accessories, positive beauty talk and Coca Cola nails
FIRST LOOK AT TOM FORD’S FACE PALETTE
Last week I met with the PR for Tom Ford Beauty, where she arranged all the latest spring lip and nail colours before me. Most exciting was a first look at the new (and first ever) Tom Ford face palette (above) due in April. Even the MD of the store we were in snuck over from his meeting at the next table to get a peek. In the pics below you can also just see the Lip and Cheek Shimmers (bottom right) which also land on counter in April. Continue reading
So London Fashion Week is done and dusted (Do check out my daily highlights HERE, HERE, HERE and HERE) but I’m not quite finished yet. As part of my partnership with Swatch, I’m ending on this roundup of forthcoming AW14 trends. You can also head over to the Swatch Facebook page to watch the videos we filmed at Somerset House… Continue reading
Day four is when things properly take shape at LFW with the heavy hitters showing the fruits of their labour. Alongside the international heavyweights Burberry Prorsum and Tom Ford, we had two newbies on the schedule. Blue Farrier made her debut as creative director of Issa London, while Maia Norman’s Mother Of Pearl presented at the ICA. Continue reading
Oh goody. In amongst all the tracksuity sport-luxe that’s dominating London Menswear for AW14, Burberry brings us the silk foulard. Slung jauntily around the shoulders of biker jackets and teddybear coats, it’s not the most macho look but it’s one I really love.
My favourite was a London map-print (old style, not Google-style thankfully), which also comes on a jazzy silk shirt. My other highlights were the handpainted grained leather Caban coats (£5,500), round-shouldered camel Chesterfield coat (£2,495) and split collared Aran sweater (£1,495).
The fashionisation of beauty is rolling along at a jolly pace isn’t it? Following both Chanel and Dior with their standalone luxury beauty stores comes Burberry and its all-singing-all-dancing Beauty Box. The store opened yesterday in Covent Garden’s King Street selling make-up, perfume and accessories.
From the entry-level nail polishes and perfumes plus associated sunnies, scarves and bags, it’s but a short jump to the coveted trench or coat. And thus (the mega-brands hope) a loyal customer for life.
Naturally, a Burberry store isn’t a Burberry store without some digital wizardry at play. So if you haven’t time for a mini mani, try the Digital Runway Nail Bar instead. This ‘playful virtual experience’ lets you try the latest Burberry runway shades by placing the polish onto a radio-frequency identification-enabled platform to match your skin tone to the required colour.
OK, I’m not actually sure what a radio-frequency identification-enabled platform is but it sounds sufficiently snazzy enough for me to seek it out next time I’m in WC2…