Tag Archives: bloggers
Fashion shows may get all the Fashion Week media love but there’s a whole other side that people don’t see. They’re the less glamorous workhorses of the fashion calendar; the showrooms, re-sees and trade shows. While the menswear shows took all the Paris glory last month, I spent three days in a parallel universe with the team from Who’s Next and Premiere Classe, getting an insider’s look at the biannual trade show, with a few added leisure activities thrown in. Continue reading
Here’s the latest ‘Ask Alison’ guest post from retail expert and DRG contributor, ALISON BISHOP, on the new editorial ‘hub’ from ShopStyle.
It seems like the whole *social-curation/discovery-commerce/influencer-marketing (*choose your term du jour) trend has been crystalised with a new collaboration between ShopStyle and American Express. After a soft launch in November, the Style Inspiration Hub will be live for six months and hosts a range of curated content from fashion and beauty bloggers, industry insiders and online retailers. Susie Bubble leads the charge, writing about her signature eclectic style.
Of course everything is instantly shoppable and there’s new ‘style influencers’ content every week. Continue reading
I can’t complain. London’s had one of the best and longest summers of recent years, with endless hazy sunshine stretching all through September. Utter bliss! But now it’s about cosying up and hunkering down and for many that means food, friends and family.
Just after London Fashion Week, I went to the launch of Sasha Wilkins’ (aka Liberty London Girl) clever new book, aptly called Friends, Food, Family. It’s full of Sasha’s legendary (if you follow her blog or tweets) comfort food recipes including triple-layer lemon cake, halloumi, avocado and chickpea salad, and fried gnocchi with mozzarella and tomatoes (yes, lots of veggie options). Continue reading
London Fashion Week kicked off with two buzzy new names. Faustine Steinmetz showed as part of New Gen with her first presentation, a clever exploration of couture and branding, set in the suitably arty ICA.
I’m so impressed by this young designer, whose obsession for hands-on labour and figuring things out results in mind boggling textile experiments. On display were denim-look jackets of polyester styled out like Shibori (“It’s not Shibori at all! I actually handpainted it, I just like that look,” Steinmetz told me), and a jeans-n-jacket combo made from unravelled layers of upcycled denim creating a tufty fringe effect. Continue reading
BEAUTY BITS: BRITISH BEAUTY BLOGGER FOR M&S, STEAMCREAM, DIPTYQUE, PRO-AGING, TERRY DE GUNZBERG, MARILYN MONROE, BURT’S BEES, YAHOO BEAUTY
FIRST LOOK: BRITISH BEAUTY BLOGGER’S M&S MAKE-UP LINE
“l’m thinking of the other two people there that probably want to eat, while you tweak the lighting, and arrange your fringe bag. Just eat! Let them eat.”
This story in The Cut on the staged reality of fashion Instagrammers made me laugh. Who hasn’t held up an event while they snap the
canapes macarons for yet another Instagram peek into their so-called fabulous fashion life? It’s no secret that Instagram life is our aspirational life, but I have to wonder, if everyone is posting the exact same version of faux-reality, is it time we moved on?
[Image: Instagram/ You Did Not Eat That]
River Island loves bloggers so it’s tapped some of its favourites to model its latest denim. Why this works? Because these super-bloggers will naturally share the shots on their own multi channel platforms, thus spreading the message far and wide. (It’s an international affair – amongst the bloggers are Italian Chiara Ferragni from The Blonde Salad, Australian Jessica Stein of Tuula Vintage and Spanish Gala Gonzalez from Amlul). Continue reading