Alison Bishop

Ask Alison: What’s the deal with Insta-Fashion Week?

Misha Nonoo ss16 Insta Fashion show

Here’s the latest ‘Ask Alison’ post from DRG retail editor, ALISON BISHOP, on how the fashion industry is acclimatising itself to a Fashion Month season where insta-shows, influencer-clicks and on-demand eyeballs are the new goals.

Now that livestreaming has become commonplace and you may as well watch your favourite show at home out of the rain (in London), the focus has shifted to livestreaming with the added bonus of tracking followers. Since Periscope burst onto the scene in March this year, with Burberry, then Dunhill, Belstaff and Marc Jacobs all using the Twitter-owned platform to beam shows, backstage tidbits or Q&As to live global audiences, the industry is changing its mind about the question of exclusivity. (more…)

WGSN Creative Futures: top 3 takeaways

WGSN creative futures summit jefferson hack

Here’s the latest guest post from retail expert and DRG contributor, ALISON BISHOP who unpacks her top three findings from WGSN Creative Futures

Fashion industry chiefs, creatives and media socialites gathered earlier this month for the inaugural WGSN Creative Futures event, held in London over two days to join the dots between creativity and commerce. Key themes included: phygital media, retail disruption, real-time social feeds and the important of experience by design. Here are my top three takeaways. (more…)


Freunde-von-Freunden-Apartment 2

Here’s the latest ‘Ask Alison’ guest post from retail expert and DRG contributor, ALISON BISHOP, on how brands are merchandising their store environments to inspire customers to feel at home

More and more digital brands want to lay down physical roots and create their own permanent stores. At the same time, retailers are ramping up online sales initiatives for increasingly digitally savvy shoppers. So now we have the trend to make showroom-style spaces resemble highly curated homes and apartments. Which makes us want to buy everything and move in. (more…)

GUEST POST: Old Soho meets new Soho at Old Tom & English

Old Tom And English restaurant and cocktail bar in Soho, London

DRG contributor ALISON BISHOP visits Old Tom & English,  the new-old Soho eating establishment that’s perfect for sipping and snacking

They had me at ‘personal cocktail cabinet’. There’s something about the current trend for home-style retail that puts you instantly at ease, so I was interested to see how the idea could be applied to dining.

Soho’s latest ‘underground’ restaurant, Old Tom & English, is inspired by visiting a friend’s apartment for a dinner party where intimate nooks and crannies invite hushed tones for gossiping and lingering. (more…)