Tag Archives: ad campaigns

On Gap, M&S, and the fashion paradox of Dressing Normal

Posted on by Disneyrollergirl

Angelica-Huston-Gap-Dress-Normal

Well, isn’t Gap’s new ‘Dress Normal’ campaign interesting?

As we all know, this year’s buzzword ‘normcore’ is steeped in anony Gap-style dressing, so Gap has nodded to that in its Dress Normal strapline. But don’t expect 90s-tinged bland-chic. Gap’s imagery is far more elevated and beautiful, so we’re shown not normal people (thank God, I’m a bit over normal people), but Hollywood elite types in ‘normal’ situations to represent modern-day Gap.

My favourite is Angelica Huston (top) having a coffee in a gorgeously lit diner situation (as opposed to a normcore Starbucks). Continue reading

On Louis Vuitton and creativity in advertising

Posted on by Disneyrollergirl

Louis-Vuitton-Fall-Winter-2014-Campaign-charlotte-gainsbourg 1

I’ve finally seen the much talked-about Louis Vuitton ‘series 1′ ad campaign on a printed page and my favourite images by far are the ones of Charlotte Gainsbourg by Annie Leibowitz. Which surprised me as I expected to be more excited by Juergen Teller and Bruce Weber. I love Gainsbourg shot in an artist’s studio setting (whose, I wonder?) but mostly it’s the muted, moody lighting. It feels personal, warm and portrait-y where the others feel like fashion shoots. Continue reading

Buy it now: McQ AW14

Posted on by Disneyrollergirl

McQ-Aw14 4

Love the new McQ campaign, shot by Karim Sadli. McQ has been up and down for me, I find sometimes the collections are super-cool and other times they dip too far into commercial territory. I have kept some of the earlier printed look books (I don’t think they make them any more) and they really capture the essence of McQ which for me is steeped in outsider-y youth culture with a very British feel.  Continue reading

Calvin Klein’s comeback season

Posted on by Disneyrollergirl

Calvin Klein MAIN  9

I’m definitely feeling big Calvin Klein comeback vibes at the moment. The classic logo-waistband pants are back on-radar, those Obsession sweatshirts have been a hit before they’ve even arrived in store, and Christy Turlington’s back in her rightful place as the face of Eternity. Continue reading

THE DRG STYLE INDEX: NIKE, HERMES, HARRODS, CHARLOTTE GAINSBOURG, MARC BY MARC JACOBS

Posted on by Disneyrollergirl

Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. NIKE’S NEW AIR MAX LUNAR1 IS HERE

Nike-Air-Max-Lunar1
Heads-up: Nike’s new Air Max Lunar1 trainer (£105) is here, an update on the original Air Max with new ultra-lightweight cushioning and mesh panels to make the cult shoe even more comfortable and flexible. I think they have done a great job adding in new technology while keeping the heritage good looks. Continue reading

Raf Simons / Sterling Ruby AW14/15 Campaign

Posted on by Disneyrollergirl

For one season only there’s no Raf Simons collection. Instead, there’s Raf Simons/Sterling Ruby, a genuine 50/50 collab that’s as much art as it is fashion. The campaign has just landed, shot by Willy Vanderperre and styled by Oliver Rizzo. I love the straight, short, skinniness of the trousers on model Luca Lemaire, and of course the bulbous shoes. Question is, who will be first to get their hands on the handpainted coat (and will they model it for Tommy Ton)…?

Raf-Simons-Sterling-Ruby-aw14-campaign Continue reading

THE DRG STYLE INDEX: THE ROW, MOYNAT, LOUIS VUITTON, DELVAUX

Posted on by Disneyrollergirl

My weekly DRG STYLE INDEX ranks the brand stories that have most resonated with me, in order of interest. This week it’s all about timeless luxury and buying the best you can get…

1. THE ROW’S NEW RETAIL HAVEN

the-row-Melrose-Place-swimming-pooljpg
That’s it. My bags are packed and I’m moving into The Row’s new modernist Melrose Place flagship right now. It has a pool, people! Continue reading

Vacation booked? Well timed, H&M’s swimwear collection just landed*

Posted on by Disneyrollergirl

HM-Gisele-Swimwear-campaign-ss14

The June issues of my favourite glossies have just landed, signaling a klaxon for all things holiday and beach-related. How timely then, that H&M’s swimwear campaign has also launched, featuring Gisele Bundchen in her natural habitat, that is, reclining on a rock dressed in little more than the skimpiest of bikinis and a spray of sea foam. Continue reading

Wearables, schmarables, just give me Chanel!

Posted on by Disneyrollergirl

1 Chanel-phone-case-ss14

Wearables, shmarables… If you ask me we’re a long way from the point where wearable technology is truly useful and can’t-live-without. Until then I’ll stick with the traditional fash-tech accessory. ..mostly those inspired by or made by Chanel.

Let’s be honest, no one lusts after Chanel’s RTW the way they perve over the accessories. The bags (even ludicrous hula-hoop ones), the sock-shoes, the trainers (I’m still getting asked about these)… And then there are the beauty products which are accessories in their own right. I mean, which other brand produces such hotly anticipated collectables? Continue reading

Margaret Howell SS14 campaign by Koto Bolofo

Posted on by Disneyrollergirl

Margaret-Howell-SS14-Koto-Bolofo-The-Shoe 4

Funny isn’t it… You could spend thousands on flying superstar teams to exotic locales for a mediocre campaign or stay put and shoot these beauties in your own factory. Here’s the SS14 Margaret Howell campaign shot by regular collaborator Koto Bolofo… Continue reading

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