Today has been a complete whirlwind so I’m speed-blogging to get it all down.
Breakfast with Tiffany
9am Brekkie at Automat with a very blog-savvy PR. Lots to discuss including the importance of brands to have a two-way conversation with consumers online.
First look at APC
1030am Love that familiar signature candle scent on first entering the new Dover Street store and I immediately eyeballed all the shirts, wedges and belts. Welcome back to London APC!
Murdock opens store no 3
1045am Just a stone’s throw from APC in Dover Street was the latest Murdock luxury barbers (5B Stafford Street, W1). These guys have cornered the market in high end (but not poncy) male grooming. Alongside the trad barbers service, they offer a lovely retail experience, especially if you’re a girl gift-buying for a fussy discerning guy. When I asked to have a nose round, I was invited to have a look upstairs, even though ‘it’s not finished yet’ and my host also revealed that Scott Schuman had recently enjoyed the Murdock experience. Didn’t surprise me one bit, this place is a must-visit for all sartorialists.
12pm This Uniqlo window caught my eye – same-day instore alterations. Me likey.
3pm After more meetings and lunch I headed to Fashion Business Club to take in an interview with DailyCandy.com‘s London editor Malika Dalamal. Daily Candy is looking into encouraging feedback from its readers via comments which I think is a very good thing indeed as it harnesses the community spirit and keeps the punters coming back. Post-interview I caught up with a number of fashion people including accessory designer, Quentin MacKay. I first met MacKay years ago when he had designed some very simple black leather wristbands and I had bought one (I think it was when Browns Focus had just opened). I still have it today and was pleased to discover that following successful stints at Tanner Krolle and Samsonite Black, MacKay has now launched a luxury accessory line under his own name – it’s the real deal, have a look here.