Front row read: The Price of Illusion



Joan Juliet Buck - The Price of Illusion

“After each show I ran backstage to say the same set of words in French or in English on-camera for Fashion TV. I had to think in heels fast and stick with first impressions. Brilliant. Génial. Ugly. Moche. Cool. Cool. Great. Génial. Lame. Débile. Fabulous. Génial. My vocabulary grew as pointed and tiny as my attention span. Génial. Génial. Débile. Génial.” (more…)



Can Gap’s 90s redux make it relevant to a new generation?



Gap I Am Gap 90s redux

So even though I liked the Gap normcore campaign, it turns out the public didn’t. But that hasn’t stopped Gap trying to channel its normcore heritage one more time to engage a younger generation of customer.

This time it’s youthful 90s normcore which makes much more sense. (more…)



The New Garconne contributor: Elise Toïdé



The New Garconne photographer Else Toide

Fashion Month is upon us and one of my favourite elements is all the backstage photography. So much more atmospheric than the front-on catwalk shots we’re used to, no? Elise Toïdé is one of the photographers who excels in this reportage style. (And she took the photos for the Paris-based women in my book.) Elise is great at capturing a sense of intimacy, even in chaotic surroundings. (more…)



THE DRG STYLE INDEX: Kodak, Tom Ford, Sephora, Sophie Bille Brahe



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. THE KODAK COMEBACK
Kodak Opening Ceremony
Looks like Kodak is enjoying a comeback thank to the rise of analogue photography. Wishing I’d bought one of those Opening Ceremony tees now… (more…)