Levi’s: One for the What Took Them So Long file…

I’ve never understood how Levi’s 501s came in different cuts and fits – surely 501 is the style so shouldn’t have variations went my logic. Well, now Levi’s have decided to do a standard cut worldwide which makes perfect sense. The reason cited, according to Levi Strauss CEO John Anderson is that they believe straight-leg jeans are a global fashion trend and now is the right time to establish the 501 as an obvious choice for global consumers. I say, duh, isn’t that a bit obvious? But never mind, at least they’re doing it now. Let’s hope the fit is the same across mens and womens 501s. Please understand Mr Levi’s that some of us girls want what the boys have – a nice lazy-Sunday loose-but-not-falling-down fit.

To answer my ‘why are there different fits’ question, D has kindly weighed in with the following:
Okay, so the 501 is the model of the brand. The model was then adapted as trends changed, hence the different varieties of 501 over the years, with slight changes in cut: the 1947, ’55, ’63, ’67 etc. It’s similar to the way that Ford have the Fiesta model and give it facelifts to make it more appealing to changing tastes as time passes. The ’47s are quite slim, the ’55s a wider cut, the ’63s have a higher waist and the cut is somewhere between a ’47 and ’55 and the ’67s are very slim, and have a zip fly.

That told me then.

This entry was posted in Brands, Design and tagged , . Bookmark the permalink.

7 Responses to Levi’s: One for the What Took Them So Long file…

  1. discothequechic says:

    Must say, this isn’t an issue that I’ve encountered before, but if it was hoorrrahh, is what i’d be cheering!

  2. susie_bubble says:

    I’ve never gotten the dealio with Levi’s 501’s….not something I’ve ever gotten into….

  3. WendyB says:

    Those jeans have never looked right on me. Sigh.

  4. July Stars says:

    About time, I’ve always had to buy vintage Levi’s 501’s or borrow my husband’s …

  5. enc says:

    Levi’s was the benchmark for denim for a long time in this country, and they were the last onto so many bandwagon trends; I wonder if they’ve just been resting on their laurels?

  6. Sister Wolf says:

    I HATE this lack of continuity in 501’s!!! I used to buy them in thriftshops but they didn’t always fit, even in the same size.

    When they do fit, nothing makes the butt look rounder, in my experience.

  7. Blue Floppy Hat says:

    I’ll be happy if they stop putting diamante on the ass of whatever they sell here/splashing their godawful logo across otherwise decent and wearable shirts. I’m so not a jeans person, but it’s good there’ll be a standard fit (even if I have no hope that it’ll fit me).

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>