Giles unveils his New Look

So what do we think so far of the Giles-New Look marriage? I went to the launch last night not planning to buy (even though it was 10% off) but more for the spectacle. Celeb count was low – I saw Daisy Lowe – but fashionista count high-ish for a high street do. Katie Grand and Katie Hillier (she of the Marc, LV and Luella jewellery) were in attendance to support bezzy mate Giles, model-of-the-moment Agyness was happy to pose for everyone’s digicams and scenester Molaroid was just there to be seen. Sadly no sign of Giles fan Sue Pollard or Drew Barrymore who modelled the pics. However the music was great and champagne free flowing. Reactions to the collection have been decidedly mixed. The print shoes were my favourite but apparently people in out of town stores have been pointing at them and laughing (Peasants!). The clothes are OK but if they didn’t say Giles you wouldn’t think they were anything special. I had high hopes for the goody bag but oh dear, a cheap pendant on a tatty chain do not a thrilling gift make. Poor Giles! I wonder how Madonna’s collection will fare when it launches this month?